Luna Wei
WORK      STUDIO      ABOUT



Eat The Rich: The GameStop Saga

2022  •  Netflix  •  Motion Design, Visual Development


A documentary series exploring the rise of the GameStop stock phenomenon and the online community that challenged Wall Street's financial establishment. The motion graphics and visual development explore the power of social media influence through typography, data visualization, and graphic storytelling.

ROLE
MOTION DESIGNER
Designed and animated motion graphics under the initial art direction. The video shows my original motion designs before subsequent revisions. I also independently developed a series of additional styleframes, with the concept later carried into the final production.


Styleframes - Visualizing Influence


In the first three styleframes, the number and density of white lines are mathematically proportional to follower counts, visually illustrating the differences in each subject's reach and influence. 



CREDITS
CLIENT: Netflix
STUDIO: Design Syndicate
CREATIVE LEAD: Matthew Brunson-Cline
ART DIRECTOR: Caresse Haasser



Luna Wei


MOTION DESIGN  •  ART DIRECTION •  VFX